One Kings Lane Online Retailer and Nataworry = 600 Final Product Images In 4 Days

What many people may not know about me is that my photography isn’t 100% solely focused on portraiture. I endured and persevered 4 days of shooting for online retailer One Kings Lane last year. Per OKL’s site they are “an elegant, curated online sales site. We bring our members a spectacular, hand-picked selection of top-brand and designer items at up to 70% off suggested retail prices.” Everyone from People to the Wall Street Journal to the New York Times has featured stories about OKL in their publications. I know first hand the quality of products that they sell and highly recommend that you check them out.

My experience shooting for OKL was a wee insane. Only because I photographed literally hundreds of items over a period of 4 days turning over 600 images to OKL in the end. 600 images that would be used. Not 600 images that OKL would review and then select a handful for use. To give you some perspective on the insanity, a product photographer can work a solid 8 hour day and come up with a single usable photo of a product. The difference between what I did and what the 1-product-a-day photographer does is my photos didn’t have to be perfect and a web expert at OKL would ultimately clean up my images. However I did have to do things like not include myself in an image when photographing a mirror or reflective piece of glass which is tricky when working to show a certain perspective of the product. And it was not exactly a walk in the park photographing countless glazed pieces that like to show all of my equipment in their reflections. Plus I worked with people to move full sized couches and ginormous area rugs as quickly as possible so that we could set up, shoot and take down for the next shot which may have been a hand sized paperweight. Anyone who works with studio lighting knows what a monumental task this was. So while I didn’t have to perfect the images I did have to bust my butt to very quickly figure out how best to photograph everything. I couldn’t have done it without the help of a couple of my friends who agreed to be paid assistants during the madness. Lest I leave out the part about packing, transporting and unpacking a serious amount of heavy gear each of the 4 days. And even though my body was screaming for a massage at the end of every shoot I would do it all over again given the chance. Check out some pics of the OKL web pages featuring the 3 Seattle designers who participated in the “Tastemaker” sales as well as a small sampling of the products.

One Kings Lane Tastemaker Sale Seattle 2011

One Kings Lane Tastemaker Sale Seattle 2011

One Kings Lane Tastemaker Sale Seattle 2011

One Kings Lane Tastemaker Sale Seattle 2011

One Kings Lane Tastemaker Sale Seattle 2011

One Kings Lane Tastemaker Sale Seattle 2011

One Kings Lane Tastemaker Sale Seattle 2011

One Kings Lane Tastemaker Sale Seattle 2011

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